Apollo integration.
Apollo for sourcing, our pipelines for enrichment. We pull contact data from Apollo and enrich it with the signals that actually predict reply rates.
Apollo as the sourcing layer, not the whole stack.
- 01ICP-defined searchesWe translate your ICP into Apollo search filters and pull contact lists by segment, validated against your existing CRM to avoid duplicates.
- 02Multi-provider validationApollo data goes through our enrichment waterfall before send — emails verified, phones validated, firmographics cross-checked.
- 03Suppression respectEvery Apollo pull is checked against your global opt-out and existing-contact suppression lists. Nothing gets touched twice.
Apollo data layered with signal context.
- 01Contact recordsEmail, name, title, LinkedIn URL, phone (when available) — all pulled fresh from Apollo per campaign rather than reused stale data.
- 02Account firmographicsIndustry, employee count, revenue range, location — pulled via Apollo API and reconciled against alternate providers for accuracy.
- 03Signal overlayApollo gives you the contact; Clay (or our internal stack) layers the signal context — funding, tech moves, hiring activity — that makes the outreach relevant.
Apollo as the bottom layer of a deeper enrichment stack.
Apollo provides clean contact records at scale — but Apollo data alone produces generic outbound. Our pattern: pull a 5,000-account ICP segment from Apollo, then layer signal data (funding, hiring, tech changes) from Clay on top. The resulting list isn't 'every CFO at companies with 50-500 employees' — it's 'every CFO at companies with 50-500 employees that just raised a Series B and hired a new VP of Operations.'
That layered approach is what gets reply rates from the 1-2% range Apollo-only campaigns achieve up to the 6-9% range we see on signal-driven outreach.
What teams ask about our Apollo integration.
- 01Do we need a paid plan to integrate?Most Apollo accounts on the Pro / Business tier or above will work out of the box. We can confirm against your specific plan in the discovery call.
- 02How long does setup take?1-3 business days from API key handoff to first test push. Production-ready inside the first week.
- 03Who owns the integration if our engagement ends?The integration lives in your Apollo workspace. If we offboard, the connection stays — you can pause or disconnect from your end at any time.
- 04What about data sovereignty / regional hosting?If your Apollo instance is hosted in a specific region (EU, AU, etc.), we honor that. Our middleware operates in the same region to avoid cross-border data transfer.
See how we'd plug into your Apollo setup.
Book a 25-minute call. We'll walk through your current configuration and show you exactly what we'd map where.
Your pipeline, rebuilt.
20-minute strategy call. We'll audit your ICP, show you which signals we'd track, and map out exactly what the first 120 days would look like. No commitment, no pressure, no pitch deck.
