Buzzlead vs Mailshake: Agency vs Software - Which is Right for You?
Mailshake is an established sales engagement platform used by thousands of companies. But how does DIY outreach compare to a done-for-you agency?
Here's the breakdown of Mailshake vs. Buzzlead for B2B lead generation.
Platform vs. Partner
Mailshake is software — a well-designed tool that you operate.
Buzzlead is a partner — we're invested in your results, not just providing tools.
The Expertise Gap
Mailshake is user-friendly, but cold email success requires more than good software:
List building strategy
Copywriting that converts
Infrastructure management
Deliverability optimization
Response handling
Buzzlead handles all of this.
Infrastructure
Mailshake integrates with your email, but you manage the infrastructure.
Buzzlead provides:
Dedicated sending domains
70+ email accounts on average
Professional warmup
Real-time monitoring
Time & Results
Mailshake: 15+ hours/week with variable results.
Buzzlead: Zero hours with proven outcomes (15-25 meetings/month typical).
Pricing
Mailshake: $58-83/month.
Buzzlead: ~$5,000/month.
Frequently Asked Questions
Is Mailshake easier than other tools?
It's user-friendly, yes. But "easy to use" doesn't mean "easy to get results." The strategy and execution matter more than the interface.
Can Mailshake users switch to Buzzlead?
Absolutely. Many clients come to us after trying DIY with various tools. We can assess your current domains and either rehabilitate or start fresh.
What's the typical ROI with Buzzlead?
Most clients see 5-10x ROI within the first 4-month pilot. ProductEVO saw $90K profit on their investment.